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Deal facts & stats

3 sourced facts about coupons, sales and shopping deals, each with the context behind the number. 4 more are in today's round and appear here after it closes.

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Going deeper

Betty Crocker's coupon loyalty program, one of the longest-running ever, lasted from 1929 to 2006. About how many years is that?

Answerover 75 years

Betty Crocker's points-for-coupons loyalty program ran from 1929 to 2006, lasting more than 75 years — one of the longest such programs in history.

Source: Wikipedia (Coupon) (2006) en.wikipedia.org

How much did Americans spend over the Black Friday shopping weekend in 2019?

Answerabout $68.8 billion

Americans spent about $68.8 billion during the 2019 Black Friday weekend, across roughly 190 million shoppers, per National Retail Federation surveys.

Source: National Retail Federation (via Wikipedia) (2019) en.wikipedia.org

Expert level

Between 1894 and 1913, Coca-Cola's early coupon campaign gave away about how many free drinks?

Answerabout 8.5 million free drinks

Coca-Cola's early coupon giveaway handed out about 8.5 million free drinks between 1894 and 1913, reaching roughly 1 in 9 Americans at the time.

Source: Wikipedia (Coupon) (2020) en.wikipedia.org

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